I liked Jeff Miller's stroll down memory lane in a post commemorating his tenth anniversary as a Catholic blogger. Like old man river, he just keeps going and it's a comfort. I hate to bring something so base as an advertising term into this, but he seems to have the perfect "brand", consistency being one mark of a good brand. And he's consistently funny while also adding the more conventional form of depth in the form of commentary and book reviews. It's hard to imagine a Catholic blogosphere without the Curt Jester's inimitable voice anchoring his corner of it.